Meet the Team

David Parker

Editor / Part Owner

David grew up in Salisbury and launched the paper originally under the name Wilton World in 2004 and changed it to Valley News in 2006. David overlooks the whole operation as well as producing exclusive front-page stories.

David has also worked as a reporter for the BBC, press officer, PR consultant, columnist at the Western Daily Press.

Aside from David’s journalism career, he plays a big part in the community, chairman of the Wilton & District Business Chamber of Commerce. David shows real flare in his stories and has turned a small publication into a prosperous and hugely popular community paper over the past few years.

Katrina Ffiske

Features Editor

Katrina joined the Valley News team as feature editor in the Summer of 2018. After training in Typography and Graphic Design at Reading University she worked in London as a freelance graphic designer in general print design and book publishing, starting off at Faber and Faber. From there Katrina worked in magazine design, mainly at The Week, a weekly news digest magazine. Slightly envying the editorial team she decided to take up writing. When returning to Salisbury she attended various writing courses and is very happy combining graphics and writing as part of the Valley News Team.

Katrina was brought up near Salisbury and is pleased to be back in familiar countryside and surroundings.

Karl Plaskett

Co-founder and Marketing Manager

Karl predominantly manages the marketing side of the business and meeting customers’ individual needs. Karl worked with David on the advertising side during his gap year while producing the Wilton World and then a year later deferred his place at Chichester University to do a Bsc in Sports Science, and instead launched Valley News with David. Karl also runs the distribution process and works incredibly long-hours to ensure the company fulfils its potential and succeeds at the highest possible level.

Sue Anslow

Account Manager

Sue has worked in Sales for many years within Linen Hire, Radio, Magazine and Timber Merchant to name a few, and joined the Valley News in January 2018 working both in the office and out on the road. She has worked with many clients from small one-man band companies to large companies, but the end result is the same: the client wants a good product, value for money, good service and a regular contact who they can rely on to do the best they can to help promote their company, something Sue and Valley News always aim for.

Sue is originally from Matlock in Derbyshire but now lives in the Wylye Valley. She has an active life away from work playing badminton, walking, spinning, gardening and just enjoying life with her husband Andy and respective families.

Viktor Berg

Assistant Editor

Viktor was born in Sweden, but moved to Australia to complete a Bachelor of Journalism at the University of the Sunshine Coast. Trained in multimedia journalism, he has produced stories for all platforms in many forms, published by The Australian Broadcasting Corporation and the Sunshine Coast Daily, among others. He joined the Valley News in October 2018 to cover a wide range of topics, including sport. Viktor also updates the website and Facebook page and assists where needed.

After years on the other side of the world, he welcomes the opportunity to be closer to his home country of Sweden and explore what the South West has to offer.

Riza & Mike first became involved with Valley News when living in Wilton. Their design-led marketing has enabled Valley News to expand from a parish magazine to a popular tabloid sized full colour monthly edition enjoyed by over 65,000 readers. Sarumbear produce many of the adverts and supplemental page layouts for Valley News and also design and host the website. Their small scale but fully featured approach has helped many small businesses in Wilton and the surrounding area with professional website and marketing campaigns.

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